Apple to keep M5 chips for new touch- screen MacBook Pros

Per Mark Gurman:

Apple’s decision to use the M5 line before jumping to a future M7 is part of a broader shift in its chip strategy. The company is skipping M6-generation Pro and Max chips altogether, breaking from its usual approach. Bloomberg News reported on this strategy earlier this week.

Debate about the demand for touchscreen Macs aside, I'm not sure I can think of another occasion where Apple has introduced a new chassis design and kept the same internals. For the migrations to Apple Silicon and Intel CPUs they kept some of the previous hardware designs, presumably to allow them to focus on getting the architecture to work in more familiar territory, but presumably they're confident enough that OLED touchscreens and presumably other feature upgrades (5g modems anyone) will be alluring enough to power users that they can put up with a painfully slow and outdated chip powering it all.